Imagine a world where policy is debated in new ways
MY DOCUMENTARY
MY STORY
Jo Sullivan founder
I came to Brussels to work in the European Parliament just before the Fall of the Berlin Wall. The feeling of optimism for positive change and building bridges for a better world remained with me.
Power
A fast paced trajectory in my 20s took me from London to New York, from national to geopolitics, from crisis management to sustainability strategies. Handling media and government relations on BSE for the food industry, then building strategic partnerships for the world’s biggest branded goods company, I gained perspective on power structures, and practice in designing masterful plans for change.
Purpose
At peak career I had twins and awoke to gender, social and environmental injustice. Working for the good of the planet and society became my purpose. Global movements for environmental and social rights were coming together in the late 90s, planting the roots of sustainability and branches of intersectionality.
Change
Bringing my knowledge and skills to the NGO world unleashed a new style of integrated advocacy and communication campaigns yet unseen in Brussels. A new era of precautionary principle, public participation and lobby transparency was set in train. A power shift was underway, one campaign at a time, building NGO coalitions, challenging industry to become a force for good and seeding the EU Green Deal within the Institutions.
Conscience
In my heart, I knew I wanted to carve my own unique path in the Brussels bubble to contribute valuable experience as an agent of change. I consider my clients as partners in change. They trust me to deliver on their expectations, with creativity and integrity. Conscience Consulting has partnered with progressive business, NGOs and institutions to define sustainability communication, design iconic campaigns and deliver systems change advocacy.
Convening
I love to share my knowledge, skills and networks of 30+ years. I lecture in strategic coalitions for the climate diplomacy and international trade Master programme at the European Institute CIFE in Nice, Rome and Berlin. I have trained 1000+ professionals in advocacy and communication over 15 years in 100s of organisations including UNHCR, Open Society, Amnesty and Oxfam. I have hosted 50+ events in the past 5 years, chairing debates on climate and sustainability with speakers from the New York Times and the Financial Times, the Cambridge Institute for Sustainability Leadership and the European Institute for Environmental Policy, Greenpeace and Burning Man, the European Commission and the European Environment Agency, together with Senior Vice Presidents from progressive companies, civil society and activist leaders. I am invited regularly as keynote speaker at international sustainability and communication conferences.
MY CAMPAIGNS
1998
1999
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2003
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2009
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2010
2011
2011
2012
2014
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2018
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2021
2021
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2022
2023
2023
MY CAMPAIGNS
1998
GMO campaign for the right to choose results in EU laws on labelling, a ban on planting and cultivation and decade-long media headlines
1998
August 24
1999
Campaign against phthalates results in the first-ever emergency withdrawal of baby toys from shops across the EU
1999
August 24
2000
Campaign for information on health risks from unsafe food, in the aftermath of BSE, leads to creation of the European Food Safety Agency
2000
August 24
2001
Campaign from Awareness to Action results in the REACH legislation regulating chemicals, and enshrines the precautionary principle in EU law
2001
August 24
2001
Campaign for Access to Medicines in the developing world challenges the TRIPS Agreement and results in mainstream availability of generic HIV drugs
2001
August 24
2002
Campaign to expose the environmental and social conditions of workers in the global consumer goods supply chain
2002
August 24
2002
Campaign for corporate accountability at the World Summit for Sustainable Development leads delegates to call for action
2002
August 24
2003
Campaign for sustainable agriculture creates a new second pillar of the EU Common Agricultural Policy dedicated to nature
2003
August 24
2004
Campaign for lobby transparency results in the set up of the mandatory EU register for lobbyists
2004
August 24
2005
Campaign to mobilise European youth against climate change brought 1000s of painted messages as an art installation to the UN Climate Summit in Montreal
2005
August 24
2006
Campaign to shine light on the extent of corporate power over EU trade policy results in WTO reform
2006
August 24
2007
Campaign for action on climate change results in the first EU climate strategy celebrated by 1000s of activists in Place Schuman
2007
August 24
2008
Campaign to raise awareness on passenger rights in Europe. Conscience created messages and materials still in wide use today
2008
August 24
2009
Campaign engages 10s of 1000s online in support of nature protection for the 2010 International Year of Biodiversity
2009
August 24
2010
Campaign for Future Justice results in calls for an Ombudsperson for Future Generations at the 2012 Rio Earth Summit
2010
August 24
2010
Campaign mobilises consumer support for sustainable fishing practices and urgent reform of the EU Common Fisheries Policy
2010
August 24
2011
Campaign for youth awareness on healthy food and sustainable agriculture mobilises young people behind 2012 CAP reform
2011
August 24
2011
Campaign gathering 50 global thought leaders creates the World Future Council Manifesto for a Sustainable Future advocating 22 policies for global system change
2011
August 24
2012
Campaign for Sustainable Aviation creates an open-space roundtable for Airbus to dialogue with EU Green 10 NGOs
2012
August 24
2014
Campaign to raise awareness on growing economic inequalities results in call for sustainable finance strategies at the G7 Summit
2014
August 24
2015
Campaign to save the Circular Economy policy proposal results in renewed political commitment to circularity by the European Commission.
2015
August 24
2016
Campaign to bring civil society voices to international media during Afghanistan Donor Summit creates pressure on world leaders for funding conditionality with women’s rights and social justice
2016
August 24
2016
Campaign for divestment from fossil fuels launches with investigative report calling for ban on oil industry subsidies
2016
August 24
2018
Campaign for Sustainable Finance brings indigenous environmental defenders to the European Parliament to advocate for mandatory due diligence in supply chains to protect the world’s forests
2018
August 24
2018
Campaign Think2030 promotes 30 policies for system change resulting in a strong EU sustainable development strategy and EU Green Deal
2018
August 24
2019
Campaign to mobilise global youth to engage in positive actions for the climate results in activation of EU Delegations behind Green Deal ambition
2019
August 24
2020
Campaign for radical decarbonisation of materials builds a multi stakeholder coalition for policy dialogue around a joint call to action
2020
August 24
2020
Campaign linking the health of democracy to climate action results in rooted collaboration methodology for European cities
2020
August 24
2021
Campaign to raise awareness on mental health secures political commitment for EU mental health strategy
2021
August 24
2021
Campaign for a nature based approach to food and farming policy to replace chemical pesticides with biocontrol
2021
August 24
2021
Campaigns for community resilience and digital transformation designed with Young Elected Politicians of the EU Committee of the Regions
2021
August 24
2021
Coalition for Higher Climate Ambition strengthened with a new narrative to ramp up EU climate action
2021
August 24
2022
Campaign to mobilise policy makers and influencers to Speak Up for mental health and invest now in future generations
2022
August 24
2023
Campaign to save the pristine Greek island of Poros from industrial aquaculture was launched with coverage on BBC, Euronews and Le Monde, and shared with EU policy makers
2023
March 31
2023
Campaign for EU law on biological farming (Sustainable Use Regulation) continued in the face of political hostility against nature protection
2023
April 30
MY PUBLICATIONS
We make sense of complexity in simple narratives that engage new policy audiences. We have structured, written or edited 100s of brochures and reports, and we work with outstanding designers to integrate eyecatching infographics and images.
Creating Employee Champions
How to Drive Business Success through Sustainability Engagement Training.
Disengaged employees cost companies billions in lost productivity and high turnover rates. Integrating sustainability into the soul of your business can unleash an “upward spiral” of engagement, and turn your employees into sustainability champions.
Making business sustainability part of the job description drives employees towards collaboration, community and commitment. It transforms employees into authentic brand ambassadors and companies into movements. In addition, companies that embed sustainability are better positioned to anticipate and adapt to changing market conditions.Creating Employee Champions offers a three-step method for sustainability engagement training, and a paradigm shift in employee engagement and business sustainability.
Use it to transplant NGO DNA into business DNA, so you can inspire hearts and minds, engage employees, foster dynamic commitment to meet sustainability goals and equip employees to engage with external stakeholders.
My Lectures and Articles
